ease
color + style
PERSONAL COLOR ANALYSIS
DESIGN SERVICES:
Branding Suite
SquareSpace Website
Print Collateral
Ease Color + Style is personal color analysis company, run by Maggie Conway, using True Colour International’s advanced 12-tone personal color method to establish a palette that empowers you to build a closet full of clothing and accessories that not only flatter, but represent your true self.
EDITORIAL
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SIMPLE
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ROMANTIC
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EDITORIAL ⋒ SIMPLE ⋒ ROMANTIC ⋒
Design Philosophy
The philosophy behind this brand concept is one of simplicity with customized touches to make it feel elevated. Additions of handwriting add a feminine & personal touch to the brand. The intentional choice to italicize the E’s shows movement as a representation of “ease” as a feeling. The monogram is composed of 2 E’s mirrored to one another, connected by symbols that stand for the plus sign between color + style or a little sparkle which adds whimsy, since this brand should feel fun and effortless. Inside the monogram, these symbols create 4 different segments, which can stand for the 4 seasons of color analysis. Overall, this concept is very polished & mature but contains personalized elements that make it approachable and give it some personality.
Maggie Conway, founder of Ease Color + Style
“When working on an important project such as creating a specific brand and overall feeling, it is so crucial to work with someone who understands all of your wants and needs. Then most importantly, seamlessly creates something you are so proud to call your own! Working with Pais + Haze Creative Co. was such an enjoyable and exciting process that really allowed me to creatively grow myself to create a brand that I hold so close to my heart.”