The branding design for Reigh Walker Photo & Films was focused on whimsical, fun elements that can create a very customized and personal feel. Reigh creates strong connections with her clients, so it was very important that her branding show how personable she is in her business. She loves color and is very artistic, so we were sure to create an overall design that can bring in an artistic side too. We implemented a custom handwritten piece for her name paired with a classic serif font for the taglines. Reigh is also Texas based and, unlike many photographers, NOT wanting to travel - so we honed in on that and created Texas related pieces as well! Anything to set apart and customize a photographer is crucial. Lastly, a super fun element we incorporated are the ring finger “flipping off” illustrations - she has her couples do this pose at weddings so why not!